CLIENT
Midsomer Norton Schools Partnership
AIM
To create a clear and confident umbrella brand for a growing Multi Academy Trust.
DELIVERABLES
- Brand identity
- Brand guidelines
- School logos
- Prospectuses Website
The challenge.
Midsomer Norton Schools Partnership was growing as a Trust – but the brand hadn’t kept pace.
Individual schools had their own identities – with no clear connection at Trust level.
They needed clarity, without losing what made each school distinct.
The shift.
What was missing wasn’t personality – it was alignment.
A much clearer brand structure that allowed schools to feel part of the Trust, while still retaining their own voice.
What changed.
- A Trust-level identity to bring clarity across the group.
- A logo system for individual schools.
- Website frameworks to support a joined-up digital presence.
- Prospectus design across print.
The impact.
A brand that brings everything into alignment without forcing uniformity.
Giving each school the confidence to stand on its own, while clearly belonging to something bigger.
Thank you for all your help.
The updates you’ve made to the brand and the fresh new look that has emerged has been welcomed by the Trust, the schools, and the wider community.”
Sharon Crane | Trust PA, MNSP
